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Want to stay on top of customer communications to boost loyalty and sales while making customers feel seen and valued? Worry not – automated message Texts can make it happen and scale up your SMS marketing efforts with ease.

Sending template messages can save you time spent on manual tasks, improve customer experience, and help you keep your tone of voice consistent. While the concept of text automation may seem challenging, you can implement it quickly with the help of some tools like Clepher.

In this blog post, we will briefly discuss what an automated message text is, how it works, its benefits, examples, and much more!

What is an Automated Text Message?

An automated message text is a pre-designed SMS set to send to your customers based on specific actions. It is sent on a particular date and time according to your choice, for example, on birthdays or holidays. Individuals can personalize or keep their automated SMS general.

People, even in this digital age, prefer text communication. Therefore, businesses should be able to cater to the customers’ preferences. Text automation can reduce the workload placed on your employees, making it one of the best tools in this digital landscape.

How Do Automatic Text Messages Work?

SMS automation means triggering text messages to individuals or a group of people with little or no manual intervention. This triggering is based on pre-set conditions that can be as simple or as complex as you like. From simple “Yes” or “No” questions to specific niche scenarios, these messages are easy to set up. Once launched, you can set them, forget them, or update them according to your needs.

To start with, choose the following four conditions that relate to the texts you will receive:

Type of the Message

• Content of the Message that follows some keywords
• Receiving Data and Time
• Receiving Number

Based on these factors, you can:

• Send a Reply SMS
• Add that message to the Group
• Remove from group
• Forward that text to mobile or email
• Unsubscribe from that SMS service
• Or forward to URL

Types of Automated Text Messages (Welcome Messages, Auto-Reply Text Messages, Drip Campaigns, Emergency Alerts, and Others)

There are multiple types of template messages that let you customize your messaging campaigns to meet the marketing needs of your business. Below, we will list the different types of messages that you can automate to streamline your sales process.

Welcome Messages

An automated welcome message automatically goes to a new subscriber and helps you connect with your audience efficiently. You can express your appreciation for their sign-up in this message. If you offer a discount in the welcome texts, you can encourage new subscribers to try your products and services. Similarly, adding a response time limit to the offer urges them to take action quickly.

Auto Reply Text Messages

Auto-reply messages are pre-set messages sent automatically when someone texts or calls you. You can use specific keywords to trigger auto reply texts with office hours. These messages can include appointment confirmations, coupon codes, order updates, after-hours messages, and others to facilitate users with immediate replies.

Scheduled Text Messages

Scheduled texts are the type of SMS automation that are sent at a specific time. You can schedule them for times when your subscribers are more likely to interact. For example, you can schedule them for launch hour, after dinner, or on the weekend to engage with your customers.

Discount Offer Notifications

This type of message automation is used to send discount offer notifications to your most esteemed subscribers. Personalizing special offers by mentioning the recipient’s name can make these messages sound friendly and inviting. You can use promotional language that aligns with your brand and helps the message sound intentional.

Order Confirmation

This type of automated message text helps you track order status and its confirmation. After the customer has placed an order, send a confirmation text message to ensure you received their order and your team is processing it. Include relevant information in the confirmation message, such as tracking number or ID, to further streamline the process.

Customer Support

Automated customer support messages help customers when they are experiencing challenges and need help. With the ability to send messages automatically, you can ensure 24/7 speed customer services, leading to increased trust and engagement.

Appointment Reminders

If you or your business meets with the customer in person, leaving them a reminder message for an appointment is a good option. These automated SMS can alert them and ask them to confirm if they are available. Thus, include an option for them to respond that they have received the message and will be coming or not.

Drip Campaigns

Drip campaigns are automated sequences of messages such as emails, texts, or social media messages. These are sent over time based on user actions or predetermined schedules. Following them, you can set up an entire campaign or two, from writing to scheduling, in a single work session.

Emergency Alerts

Automated emergency alerts are pre-configured messages that are sent immediately or delayed to notify individuals or groups about potential threats, safety concerns, or critical updates. They can be delivered via SMS, email, phone calls, app notifications, or social media.

Automated Text Message Examples

Automated text messages work for almost every industry. Your messages may differ from those of other companies, but this is a valuable tool for improving customers’ interaction with the company.

Below are some text examples of template messages used for different industries.

Retail

Retail businesses use automated SMS messages in multiple ways. They use them to reengage customer who abandoned their carts. Sending promotional offers, sales notifications, birthday coupons, and holiday greetings via automatic messages can help your brand regain its popularity. Similarly, retail businesses can segment their customers to tailor their messages to individual audiences for the best results.

Healthcare

Healthcare businesses can also leverage automatic text messaging services for various purposes. They can use them to send out appointment reminders, building updates, questionnaires, and links to electronic forms to make their offerings.

The healthcare sector can also use these messages to manage customer service interactions for enhanced user satisfaction.

Restaurants

Restaurants and food businesses also use automated texting for their own benefit. They send SMS at key points during the customer’s journey to direct them through the sales funnel. Knowing your customers’ location, food preferences, previous orders or purchase history, and interaction history helps you guide the messages you send and track your metrics.

Service Industry

Service-based companies can use automatic SMS to draw customers’ attention to their organization and build interest in their brand. For example, a salon can send a message to bring someone new to the team or use messages for appointment reminders and offering discounts to clients.

Non-Profit Organizations

Text-to-donate messages can be a game changer for nonprofit organizations to meet their fundraising goals. These organizations can customize messages to appeal to the interest of their target audience and increase their success rate. Sending automated messages to people willing to donate to the charitable causes makes it easy for them to come out on top and feel good.

How to Send Automated Text Messages? Steps Explained

Sending automated messages is a simple and easy process with Clepher’s AI SMS Chatbot. Follow the steps below and enjoy the benefits of an automated messaging service to boost your business productivity.

Step 1: Sign Up and Create Your Account

A vast number of automated texting services are available in the market. Clepher is your dedicated and experienced company that offers customized services via its SMS chatbots. All you have to do is sign up and create your Clepher account.

Step 2: Set Up Your Chatbot and Create Its Flow

After creating your account, access Clepher’s dashboard, click on the “Create Bot” button, and select the type “SMS Chatbot.”

Set its basic settings and give it a personality by designing a flow that syncs with your brand’s voice. It involves creating a series of steps that determine how your chatbot will respond or send automated messages.

You can choose from various elements, such as text messages, buttons, and conditional statements. Choose the element that makes both compatible with the SMS service.

Step 3: Integrate with SMS Service

Your Clepher bot is set. Now it’s time to integrate it with the SMS service. As Clepher supports integration with various messaging services, such as Burst SMS and others, you can connect your bot with these services using Pabbly Connect.

Step 4: Configure SMS Triggers and Actions

After integrating your Clepher AI bot, configure the bot’s trigger messages and actions. Set up specific triggers that will initiate the SMS bot’s action in the Pabbly workflow. For example, you can set up triggers to alert subscribers that their credit limit has been reached and it’s time to renew it.

These pre-set automated messages lessen the burden from the shoulders of your team members.

Step 5: Test and Launch Your Chatbot to Send Automated Messages

After configuring its trigger messages and actions, test and launch your chatbot on any SMS service to check its functionality. If needed, make necessary changes and relaunch it to reap the fruit of all the efforts you made to make it perfect.

After launching your text bot with Clepher, craft your customized text messages and save them in the chatbot. The chatbot will use these messages to answer and engage customers who reach out to your website.

How Clepher Helps You Send Automatic Text Messages?

Clepher allows you to send automated messages seamlessly via its SMS chatbot. It supports computerized workflows in both pre-built and fully customizable formats, allowing you to create exactly the messages you want to send to your customers.

Its chatbot can segment your customers, which helps you target your messaging according to the needs and interests of your customers. You can segmentation options that allow you to send messages when your subscribers perform specific actions.

If a shopper abandons their cart, the chatbot will send a special message to encourage them to take action. Setting up an SMS bot can significantly improve your response rate.

Text Messaging Benefits

Automatic SMS offers a myriad of benefits that improve business operations, customer happiness, profit, workflow, and much more. Some of the key benefits of sending automatic text messages include:

· Maximum Open Rate: Sending pre-set automated messages offers a 98% open rate. They are opened within 15 minutes of being sent. A high open rate can increase the chances of more call-to-actions.

· Personalization: Text messages offer personalization. You can craft fully personalized messages to make your customer feel heard and valued. This sense of personalization improves trust and loyalty.

· Reach Customer Any Time, Any Place: With Text messages, businesses can reach their customer any time, at any place. So, you will face no restrictions when reaching out to your customers.

· Reduce the Workload of Your Employees: Automated services reduce the workload of your employees. They don’t have to manually input and send text messages.

· Create Effective Campaigns: Individuals and businesses can benefit from automatic text services to create campaigns that keep people opted in for your message.

· Versatility: Versatility of text messages allows you to reach your customer for any reason. You don’t have to think much before reaching your clients.

· Streamline Workflow: As automated messages save time for both you and your employees, they also help you streamline your workflow. Instead of creating and sending messages every time, you can craft your entire campaign in advance. You can also send duplicate messages with the touch of a button.

· Improve Customer Experience and Boost Their Satisfaction: Sending a short text notification enhances customer satisfaction. Your customer will stay informed of your sales and discounts without having to check their emails.

Thus, save time and money by sending automated messages only to those interested in your products and services.

Final Words About SMS Automation

Automated message texts can be a great tool to reach your customers in real time and streamline your workflow. You can choose a reliable service like Clepher to send automatic and personalized text messages to clients by setting triggers and actions for your messaging service.

Businesses of all kinds, including retail, restaurants, service-based websites, and nonprofit organizations, can benefit from automatic messages to reduce the workload of their employees, streamline workflow, and reach their customers any time, any place.

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